California rapper/ cannabis entrepreneur Berner has linked up with Ricky Rozay Ross to release a variety of cannabis strains based on Florida rapper life under the new cannabis brand "Collins Avenue."
The "Collins Ave" brand will consist of 3 exclusive curated strains representing Ross's deep connection with Miami in each strain profile. Under the new brand, new cannabis strains "Collins Ave," "Pink Rozay," and "Lemon Pepper" will be the first up in the new partnership. "Collins Ave" acts as an Indica, "Pink Rozay" is a Hybrid, and "Lemon Pepper" a Sativa that will make waves on the Cookies brands award-winning Sativa lineup "Lemonnade."
Berner had to say this about how this partnership with Ross came to light:
"When it comes to branding and building something long term, Ross gets it." "We have a very similar work ethic, and both have spread our wings outside of the music business, and what I like most about this partnership is it all happened 100% naturally. Ross and I met back in the early 2000s at my dispensary in San Francisco. I never tried to force a music collaboration or anything. When we linked back up recently, everything fell right into place, and we are both looking to kill it. Expect a crazy menu on Collins Ave side with a group project to smoke and ride to."
"I want to be a force within the cannabis industry and bring a superior quality product to the masses, particularly my people in the South." "I'm honored to be in partnership with Berner and Cookies, who, in my opinion, are the best in the business. I love the product and truly stand behind it. Watch what we do!" -Ross
Berner's Cookie brand is one of the most well-known lifestyle cannabis brands in the world through strong ties throughout the urban culture, music, and cannabis.
Collins Ave is available at California Cookies locations in Berner's on Haight Maywood, Lompoc, Merced, Modesto, Oakland, and Detroit. Along with soon- to- launch Cookies retail locations at One Log and La Mesa in addition to Lemonnade branded retail locations in Portland.